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Henry Blooms health products have sat side by side with Australian families through it all; your child’s first cold, your parents’ arthritic pain, and we know you turn to us for support to de-stress and get a good night’s sleep after a long day. Our customers are our family, and with our ingrained dedication to support our customers with health and wellness throughout all stages of their lives, whilst leading the way in advanced innovations for future generations, you can rely on Henry Blooms to nurture healthy and happy families with quality and trusted vitamins, supplements and gut-loving probiotics for generations to come.
Henry Blooms is a family company big on heart and integrity, supporting and caring for the health of Australian families since 1938.
The Henry Blooms brand has been on an incredible journey, one filled with excitement, discovery, and courage to take risks and stand out from the pack.
Let us take you back to 1938, and introduce you to our founder and namesake, Henry Bloom. The year before the second World War the standard Aussie diet consisted of sausages and boiled cabbage, without a probiotic in sight. Ever the risk taker, Henry Bloom opened the country’s very first health food store in Sydney’s CBD, which pioneered health food breakthroughs such as wheatgrass and iodine, offered freshly squeezed juices, nut cheeses, vitamins and herbal formulas, and launched probiotic yoghurt culture into Australia. This spurred Henry Bloom’s investment in probiotics, which would later become an area of specialty to support gut health and general health and wellbeing.
A true industry pioneer, it would not be for another 50 years that the health benefits of these foods were widely understood and became staples in the fridges of Australians of all ages. Henry Bloom’s vision of natural health and understanding of the benefits of vitamins, minerals, herbs and probiotics trailblazed a new era in the treatment of illness and the boosting of health. He officially established the Henry Blooms brand in 1947, and it has developed the premium quality, scientifically-based natural supplements and probiotics you know and love ever since.
Henry Blooms has come a long way since those early days, but our mission stays true as we continue to champion innovative natural health solutions that nourish the body and inspire families to embrace the healing power of nature, to live full, happy and healthy lives.
What started as a range of just 20 products has now expanded to over 100 innovative vitamin, mineral and probiotic products to cater to our customers’ every health need.
Today Henry Blooms is known Australia-wide for our leading probiotic supplements that aid digestion and support a healthy and happy gut, formulated with premium quality probiotic ingredients, including single strain, multi-strain, raw bio-fermented strains and unique patented strains such as Dental-Lac®.
Staying true to our roots, these days we can be found nestled amongst Sydney’s beautiful beaches at our state-of-the-art GMP facilities, where our product manufacturing focuses on the highest standards of testing, efficiency and hygiene, and our formulations are backed by clinical research, traditional evidence and scientific validation. We source exceptional quality, pure and raw ingredients from around Australia and the globe, to bring our customers trusted natural products that exceed industry standards. Henry Blooms products deliver what they claim without compromising on quality, because that’s how it should be.
We are a team of diverse and dynamic creators, always adapting to the ever-changing nature of technologies and trends in our wonderful industry. Our customers come first, and we pride ourselves in keeping on the pulse of what they want and need, constantly reviewing and seeking new innovations that provide effective and affordable health solutions for future generations.
2020 saw Henry Blooms enter the grocery sector for the first time, expanding our offerings and meeting consumer demand. We now specifically formulate products for the grocery sector, including our new and developing probiotic shots range to support your whole gut and help you thrive.
Henry Blooms is also one of the first vitamin brands to introduce liquid liposomal technology for adults and children who struggle to swallow tablets. Our VitaQIK® range delivers targeted nutrients and vitamins with a simple and great-tasting spray under the tongue.
With an ever-growing portfolio of over 100 products, we live, breathe and sleep innovation. However, we also abide by the age-old notion that if something isn’t broken, don’t fix it. Many of our original formulas remain for sale today, considered timeless favourites by our customers. Henry Blooms Herb-a-Lax® has been dubbed a true Australian natural health success story as its formula has not changed in over 60 years, due to it being so effective and well loved by generations of loyal Henry Blooms customers.
Committed to maintaining a clean, green environment, we use eco-friendly production methods and recyclable packaging materials wherever possible.